Category Archives: 2013 January

Brand Storytelling: Currently in the process of archiving history.

by | on January 6, 2013

Internet Marketing Orlando

 

What a lot of businesses don’t realize is that while their history may not mold their current brand presence, the brand’s history IS the brand’s story. Brand Storytelling is one way to show enthusiasts tenure and how the brand has evolved into what it is today. It gives the brand’s side of the story, including “why,” “how” and “whens” that are important to understanding the way the brand operates.

At this present moment, I am currently moving all of the old archives saved from blogs, press, and news sections of old sites that have been stored on a Blogger account! Right about now, I am very grateful that I did that, or a piece of Shorty Produkshins history may have been lost!

 

 

 

shorty produkshinsThis was the original logo of Shorty Produkshins (circa 2003), although the company was started prior to this!

 

 

Back up your brand’s story TODAY!

Learn about the History of Shorty Produkshins here: http://www.shortyprodukshins.com/blog

This entry was posted in Brand Persona, Career Advice, J. Abraham Consultants, Shorty Produkshins, Social Branding

Want to win ONE FREE MONTH of Social Branding?

by | on January 5, 2013

internet marketing orlando, orlando hip hop, internet marketing pittsburgh, pittsburgh hip hop, event marketing, social branding, jessica abraham, shorty produkshins, shorty productions
Wanna win a FREE MONTH of Social Branding?  Shorty Produkshins gives away the chance to have your brand showcased around the globe! Interested? Make sure you click the link above to find out how!

This entry was posted in Campaign Marketing, Contests, Cross Promotions, Design, Digital Marketing, Entertainment Business, Event Marketing, Giveaways, Internet Marketing Blog, Internet Marketing Orlando, Internet Marketing Pittsburgh, Marketing, Media, Mobile Commerce, Mobile Marketing, Mutli-Channel Marketing, Ning, Partnership, Pay Per Click, Royalty Connected, Search Engine Marketing, SEM, SEO, Services, Shorty Produkshins, Social Branding, Social Media, Social Media Releae, Social Networks, Sp2, Sponsorships, Testimonials, Video, Viral Marketing, Word of Mouth Marketing

Contest: WIN $1000 THROUGH A COLLABORATION WITH GRAMMY-WINNING RICCO LUMPKINS!

by | on January 1, 2013

Get your music heard and promoted with VIRAL means. Have you ever wanted to work with a Grammy Award Winning Producer or Engineer? Here is your chance to do both! Meet Ricco Lumpkins: 

“I will pay you $1000 for your musical talent once you win! Most people will overlook this; so that makes your chances of winning better. If you don’t do music, PLEASE, share this link to someone you know who can WIN!!!!Grand Prize wins $1000, 2nd Place wins a brand new Maschine MK II by Native Instruments (compliments of Vet Boi Music Group), 3rd Place wins brand new Beats by Dre Wireless Headphones (compliments of Vet Boi Music Group)!!!

Good Luck!!!”

For Complete Details Log onto http://www.vetboimusic.com
Follow on Twitter: @riccotweets
Instagram: vetboiigram

Mention invitation by Shorty Produkshins while you’re at it!

“Grammy Award winner Ricco Lumpkins is one of the hottest producers and engineers in Chicago. When he’s not working in Atlanta, LA, NY, Miami, he rolls up his sleeves and shows students how its done for real. Ricco knows how to get that pro sound like know one else. He’s definitely one of the instructors that you need to know. ” – Music Industry Workshop. 

 

 

This entry was posted in Brand Persona, Campaign Marketing, Contests, Entertainment Business, Full Sail University, Giveaways, Marketing, Partnership, Royalty Connected, SEO, Shorty Produkshins, Social Branding, Social Media, Social Networks, Sponsorships, Video, Viral Marketing, Word of Mouth Marketing

Increase sales, awareness and participation through Mobile Marketing.

by | on December 19, 2012

Shorty Produkshins has partnered up with Trumpia!Multi Channel marketing, mobile marketing, internet marketing pittsburgh, internet marketing orlando, internet marketing atlanta, jessica abraham

Sign up today for a FREE 30-Day Trial and receive double the benefits by using Promo Code: BRANDSOCIAL

 

It is projected that mobile will be nearly the number one means of Internet connection in 2013. Whether a mobile phone or a tablet device, it is expected that top companies alone will be spending $4.6 Billion dollars in just Mobile Marketing alone. Previously, it is estimated that top companies, combined with small businesses, have only put .9% of their stock into mobile marketing, while nearly 16% of all 4 Billion global users show conversions through Mobile Marketing. The interesting fact in this equation is that a majority of these people will never and have never seen any form of Mobile Marketing ever, can you imagine if they have? “Jumping on the bandwagon” now might not be a bad thing, at least before Mobile Marketing becomes overly saturated like MySpace and now Facebook is becoming.

Truthfully, Internet Marketing will always live on, as long as we are “always connected.” Social Branding will always be around, as long as digital products can be shared and consumed and people feel the need for a personal connection with their most beloved brands. And, Events will always need marketed as long as people are looking for something to do. So, let’s bring all of these elements together as one into an action plan.

I have recently partnered with Trumpia. I have been using them for a while now and think they are an excellent choice for any size business or brand. They have high profile products and plans, as well as ones set for low budgets, starting at $25 a month!

Let me interject on the topic of Trumpia before going into detail about this Mobile Marketing.

If you sign up today for a free 30-day trial (which can be cancelled before the month is up), you will get all kinds of benefits from the company that I am sure you will grow to love! But, the best part is that whatever you are getting, you are getting double that because I know you are going to use the promo code: BRANDSOCIAL. :) My special little treat to you… NOW, back to the regularly scheduled post.

Why do I support what Trumpia is doing? What do I even like about their platform? Why do I continue using it?

I don’t know if you guys remember (and I think I even posted about this brand one time) SayNow.com. This company was acquired by Google and no longer alive. Soulja Boy was one to make it famous due to his “Kiss Me Through The Phone” song. Basically, if you called or text that number, you were automatically made part of the SayNow Network. You could cancel at any time. But, you could expect BRAND updates via text, voice, e-mail and so on. Picture messages and videos could be traded. Live calls and voice messages could be connected and so much more.

To me, Trumpia is the “grown up” version of SayNow with very beneficial features for businesses (large and small), venues, events, doctors offices, schools, artists, studios, actors, authors and more! There are data collection features that prove very invaluable to a brand. Personalization is present and even reaches consumers on a very personal level!

Short codes are given for simple text campaigns, as well as QR (Quick Response) Codes. There are apps and widgets available to users. Coupons can be sent to brand loyalists, along with e-Card options (for Viral efforts). Appointments can also be set and reminded of through the platform. These are only a few of the reasons I am loving Trumpia in all of its glory!

Can you see now how a business professional could take advantage of this option? Now, let me get back to Mobile Marketing. Mobile Marketing allows for instant access in private. Individuals have been clocked to check their cell phones for text messages every three minutes. They do this out of fear that they have missed a text, double checking before and after gaming, out of boredom, while answering and sending other texts, and in between app usage — including Social Networks! To be blunt, “hit them where it counts.” That’s the mission! that’s the goal! That’s what will take a brand to conversion!

For a full Mobile Marketing campaign to see success in maturation, there are other things that can be done by a firm or agency, like Shorty Produkshins, that will treat your Mobile Marketing efforts as if they were the only option, knowing that there are indeed other options out there. Treating Mobile Marketing as an Internet Marketing campaign with Mobile Targets, app creation, mobile advertisements, mobile sites and more are only the beginning. We have to paint the picture for the brand. We have to BRAND the brand. Branding it socially has just now became more personal and the user is always “DIRECTLY connected” to a brand!

Consumers and brands are always within reach. Constant-but-not-spammy contact is available to engage consumers in conversation. Brands can poll the consumers directly and know who THEY are specifically. By doing this, less money can be spent on research, as consumers tend to answer “more truthfully” in private, especially on personal mobile devices! By knowing what your consumer wants and needs, you are able to cater to them specifically and give them EXACTLY what they desire. You listened to them. They will never forget it. Loyalty, virallity and Word of Mouth has now been set into motion!

Multi Channel marketing, mobile marketing, internet marketing pittsburgh, internet marketing orlando, internet marketing atlanta, jessica abraham

This entry was posted in 24/7 Internet Marketing Telephone Consultant, Brand Persona, Campaign Marketing, Career Advice, Contests, Digital Marketing, Empower Network, Entertainment Business, Envisionment Network, Event Marketing, Giveaways, In Review, Internet Marketing Blog, Internet Marketing Orlando, Internet Marketing Pittsburgh, J. Abraham Consultants, Marketing, Media, Mobile Commerce, Mobile Marketing, Mutli-Channel Marketing, Partnership, SEO, Shorty Produkshins, Social Branding, Social Media, Trumpia, Viral Marketing, Word of Mouth Marketing