Category Archives: Shorty Produkshins History

How and Why Shorty Produkshins is Shifting Gears in 2016

Shorty Produkshins is an Online Promotions Company from Orlando, Florida, specializing in Social Branding and Event Marketing, as well as Public Relations and Design Strategy, for the last 11 years.

As many of you must know, the face of SEO and Internet Marketing is rapidly changing. It’s been almost ten years since we completely evolved into a marketing company. True, we still made music clean up into 2010, but this was done through subsidiary, Shorty’s Playground, after splitting into two separate entities in 2007.

Shorty Produkshins has prided itself on keeping a head of competition by being early adopters and evolving our services to meet the needs of our growing audiences. We started as that tiny little studio, consisting of a computer and a closet, and delivered many phases to our most avid supporters. Many of you remember our plaza location and our studio suites. As time evolved and industries became saturated, we evolved. Shorty Produkshins has always giving a “new era in royalty” through this constant growth.

In 2013, we celebrated 10 official years. Innovation and specialization came from the demand of our most prestigious clientele — those allowed to be named and those under NDA. We focused more on our abilities on “streaming,” graphic design, social branding, public relations and event marketing. We also continued to be one of the first to deliver mobile technologies to smaller brands — something we had been doing since around 2010.

Then, rules of event marketing changed.

We once packed audiences to the point they wrapped around blocks to get into our venues. We packed venues so full, people would leave just because there were too many people there. Mixtape release parties often found they didn’t have enough products to hand out to their audiences. We even contributed to many of our larger clientele in having the largest audiences they ever had in their annual events.

Soon, everyone started to adopt the same marketing plan. And, those rules really apply any more. And, let’s face it, if the client has a smaller budget, there is a limit to what can be done in competing against venues with holographs, strippers and free drinks all night long. More focus went on Public Relations, Streaming Shows and Social Branding. Shorty Produkshins soared throughout the latter half of 2014 and on through 2015 by directing attention to where it was most effective!

Focused on the media, owner, Jessica N. Abraham-Hogan began growing closer ties with many of the media platforms she worked for over the years. She began to realize that these media ties were great in supporting her public relations clientele. With over 16 years of expertise in social branding, this service was only going to be enhanced by combining services with those of the public relations sector. And, then… Shorty Produkshins would change forever!

While we have been engaging in content marketing since around 2001, many companies have realized how effective it actually is. They are beginning to realize the importance of owning a blog and regularly adding content to their websites. They are learning how impactful social shares can be. And, even Google has changed their algorithms to reflect this ideal. Because so many black hat operations have ruined innocent SEO initiative, Google’s new algorithms began focusing more on social impact and content than on anything else.

At Shorty Produkshins, we have already “been there, done that.” We have already done the “expert guest” thing, too. But, what of all of it coming full circle? As a content powerhouse, we are scaling our methods for our clientele in delivering Online and Offline promotions where they matter the most, making them an expert in their field and allowing them to monetize all platforms.

As IT companies are shifting towards all-in-one integrations that promote “productivity, collaboration and communication,” we are enhancing our internal productions, partnering more frequently and communicating to our audiences more. We are making them part of our endeavors. We aren’t just making them part of the conversation, we are making them the conversation. While we will still cater to clientele directly, we are shifting our focus to community.

We have always dedicated ourselves to the underdog. We made it our mission to serve independent artists, brands and causes. We made it our mission to give audiences something to consume. But, everyone is doing that now. Why be like everyone else?

We have built clout (and Klout) over the years. You have been faithful to us, and we are grateful for that. We have come with a new plan of action in serving you… the every day person.  In 2016, we shift gears to community. We shift gears to return the support.

In the past, you may have noticed long periods of time that our websites weren’t even finished. This is because we focused on our client’s work, pushing our own work to the back burner. Over the last 13 years, we have been a mostly referral-based company. Our clientele speak on our behalf, as they return for more. Our clientele have even given us permanent positions within their own companies.

In supporting our past, our existing and our future clientele… in supporting our followers, our lurkers, our true fans… in supporting the customers of our clientele… and in supporting the community, it is time to focus on us… Our true mission.

If you ask Mrs. Abraham-Hogan what makes her continue to do what she does with Shorty Produkshins, she will tell you that it is all the support and loyalty she has gained over the years. It is her hope to create a balance between genuine customer service, the people and humanity. As society corrupts, she feels a duty in giving the people hope for change. As innovation explodes, she loves be the first to tell you (it’s probably the little kid in her)… As misinformation is spread, she wants to be sure people are educated. She wants to help a young generation succeed and small businesses stay open. She wants to see people reach their full potential and to be a helping hand.

With 2016, it’s not just a new beginning, it’s a chance for transformation… metamorphosis in branding social… And, we just want you to pay attention as we begin to unveil our plan of action over these next few months…. You will NOT be disappointed. Because, you are the reason for it all!

End of the Month Graphics Sale – $50 Off ALL Graphics for “Branding Social”

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Shorty Produkshins sends a friendly reminder to The World of the ongoing “End of Month Graphics Sale,” which takes place every month from the 21st of the month and up until the very end! Whether you need graphics for album art, branding and/or logo design, Shorty Produkshins can HOOK YOU UP!

 

 

As of October 2013, Shorty Produkshins has incorporated “Design Strategy” as a specialized service, which previously was an additional service related to our in-demand Social Branding Packages. Because we consistently found our design strategies being favored and requested as a side-service on its own, we decided to incorporate it into our servicing list. Because of your love for what we do, we decided to “HOOK IT UP” every month! Come on… Logo Design for only $75?? Where can you beat THAT?! :)

Interested in taking advantage of our monthly design services? Contact us today with PROMO CODE: BRANDSOCIAL21-1 for your design needs!

 


Design Examples: Click Here

Facebook: http://www.facebook.com/internetmarketingoforlando
Twitter: http://www.twitter.com/sp_brand_social
E-mail: info@shortyprodukshins.com
Call us: (407) 683-4141

The rumors you have heard are true! Every month, beginning from the 21st of every month and ending on the first of the next month, Shorty Produkshins is throwing a monthly Graphics sale! The best part is that you will receive $50 Off current graphics specials!

The turn around rate is very short, and you may seek graphics of your desire based on current product specials! Some example prices are as follows:

  • Album Covers — $150
  • Event Flyers — $75 per Side or $125 for BOTH
  • Digital Event Flyers — $75
  • DVD Covers — $125
  • Full Page Advertisements — $75
  • Logo Design — $75

Keep in mind, these deals are only available once a month. Shorty Produkshins still services you with special discounts and rates throughout the month! Next time you need your graphics done with a professional, seek Shorty Produkshins.

 

The Sabir Bey Show shouts out Shorty Produkshins & Jessica Abraham | Internet Marketing Orlando

Sabir Bey shouts out Shorty Produkshins and Jessica N. Abraham on The Sabir Bey Show on LA Talk Live. Shorty Produkshins is the official Social Branding team for The Sabir Bey Show and Sabir Bey, himself.

Don’t forget to check out The Sabir Bey Show, each and every Tuesday at 3:00 PM Pst (6:00 PM Est) on http://www.thesabirbeyshow.com

“The Sabir Bey Show is ‘Pure EDU-TAINMENT’ tackling issues within the community and on the topics of Law, History, Culture, Politics, Religion, Society, and Health by incorporating TRUE Hip Hop and Urban Music in bringing together a full circle of understanding with current culture and society conflicts. The Sabir Bey Show includes guest appearances by award-winning celebrities and respected elders of the Moorish Nation and Pan Africanism.” The Sabir Bey Show has the mission of bringing “Pure Edu-tainment” to the lives of many by introducing truths, new concepts, currents events and History through Entertainment.

Like The Sabir Bey Show on Facebook: http://www.facebook.com/thesabirbeyshow
Follow The Sabir Bey Show on Twitter: http://www.twitter.com/thesabirbeyshow

About Shorty Produkshins | Company Description:

Shorty Produkshins is an Online Promotions Company, specializing in Social Branding and Event Marketing via Advanced Internet Marketing and Search Engine Optimization (SEO) tactic. We have been in service for more than ten years, servicing Orlando, Pittsburgh, Los Angeles, Detroit, Memphis, Miami, Las Vegas and the World! Shorty Produkshins works with a variety of businesses including, but not limited to, the music world and fashion industries, athletics, social networks, non-profit organizations, small businesses, events and venues in providing the ultimate interactive experience in connecting their brand with specific target audiences.

Shorty Produkshins executes the practices of Social Branding and Event Marketing in taking a brand to the next level through social platforms, interactive tools, optimization and trade secret techniques in creating a strong web presence for each particular brand and subsidiarial trademark. Shorty Produkshins actively connects current and potential consumers with a dedicated brand loyalty and awareness that will lead to stronger demands for that brand, while ensuring higher ROIs from their associated product lines.

Services Include (all Internet Marketing specializations):

Visit us on the web: http://www.ShortyProdukshins.com
Like us on Facebook: http://www.facebook.com/internetmarketingoforlando
Follow us on Twitter: http://www.twitter.com/sp_brand_social

Happy Birthday, Shorty Produkshins!

 

In the last ten years, we have seen a dramatic shift in the way we do business, use technology and how we view the Entertainment Industry. According to CNN Money, those working from home, both self-employed (usually as an Independent Contractor) and working for an employer, has risen 41% in this decade, alone. Everyone relies on technology to accomplish their work and career goals. They want to work more effectively, have more freedoms and time to spend elsewhere, while achieving the largest ROI margins possible for their employer and towards self-benefit. The Entertainment Industry shares this similar story, simultaneous, with innovative technologies leading to the saturation of Independent Artists and home studios. Like smaller businesses, these artists are gauging expanding fan bases and gaining larger profits than in the past, especially those who were once signed to a “Major” and had to pay everyone else before collecting their own profits.

With such a drastic change in how business is done and how we operate, we see many opportunities for great success. The downside to success, however is that with it comes struggle and opportunity to fail. One must “get with the program” or fall behind. And, quite unfortunately, just “getting with the program” isn’t enough anymore and one must actually strive to stay ahead of the game in order to avoid “just getting by.” Competitors exist. And, so do a million other businesses unrelated to each other. Brand Awareness is a must, and Social Branding is becoming more and more of a necessity than a demand in today’s world. Enter Shorty Produkshins.

Shorty Produkshins is an Online Promotions Company, specializing in Social Branding and Event Marketing via Advanced Internet Marketing and Search Engine Optimization (SEO) tactic. For the past 10 years, Shorty Produkshins has evolved into the brand that it is today through the always-changing trends in industry, technology — and of course — demand. This month marks exactly that. This is the10th-year Anniversary of Shorty Produkshins.

According to Robert Greene, an award-winning author, in his latest book “The Mastery,” it takes us ten years of repetitive practice, research and fine-tuning of one particular subject in order to find mastery in it. This timespan can be increased or decreased based upon intensity, depth and acceleration in the practices and execution of the subject matter. Shorty Produkshins has started from the bottom and knows first hand what each and every one of their clients are facing along the way, no matter the subtle differences due to separate industries.

Shorty Produkshins started in a weird, yet interesting way. In 2001, founder, Jessica N. Abraham, was to implement a passion of hers into a graduation project for High School. Her passion at the time was MUSIC, nothing more and nothing less, as she engaged with it all her life. In preplanning for the project, a CD Demo, she came into understanding that most Record Labels wouldn’t accept unsolicited submissions and take them seriously (if at all). Hence, the birth of “Shorty Productions.” Short Productions was a fictitious name given to a fictitious company that would lend credibility to “LiL Shorty,” otherwise known as Jessica N. Abraham.

This demo brought forth a lot of inspiration, inquiry and success, contrary to the actual “skills” that the artist had. At age 15, she still had a lot of musical training to go through before being impressive to ears. In early 2003, the graduation project and results from distribution were presented in front of a panel. The years in between were spent researching, recording, releasing music Online (before there were means to do so), bringing Brand Awareness to potential and converted fans, networking and seeking honest feedback on the project …all done through early Internet Marketing practices! The outcome was the inspiration to continue this process as an actual lifelong career.

At age 17, Jessica N. Abraham enrolled in a college in Orlando, FL for Recording Arts and the sciences behind it. At the time, Full Sail University was the top college for Recording Arts and “Real World Education” on an International level. Migrating from Pennsylvania to Florida, Jessica soon met others that shared her passion for the Music Business. Some of these people were also students at Full Sail, while others were not. This was the beginning of “Shorty Produkshins” and the first year of business… as an established business… yielding many successful releases overseas in the form of Mixtapes and Compilations.

Over the years, as with any company, there were many milestones and successes. But, there were also challenges. Shorty Produkshins, once an actual record label with a public studio attached (dubbed “Shorty’s Playground” by late-rapper, Demarreo “D-Mo” Matthew), was confronted with a new reality check. While many studios were closing doors, Shorty’s Playground had doing pretty well with a new location in New Kensington, PA and business still taking place in Orlando. The reality, however, was that more and more home studios were popping up all over the place, and the average person doesn’t care about quality. The reality was that it was now a rarity to sell instrumental “beats” for more than $1000, unlike it was in the past. Actually it was more than likely an amount to be less than $100 and 25-50% of that isn’t much considering how much work had to be put in to sell and transfer the rights to this music. People were giving away free music and free beats. And, a plethora of “so-called” producers arose all over.

Jessica N. Abraham, in returning to the drawing board, desperately trying to keep her company successful and in business, decided drastic changes need to be made. Paying attention to the fact that Shorty Produkshins had been in demand for the care they gave to their artists and producers and “side-services” requested by clients, Jessica N. Abraham decided that a majority of this success actually was due to the Internet Marketing and Public Relations-type work executed within the company.

Engaging in a writing project for a subsidiary of Universal Music Group and Murphy Boyz Entertainment, Sand Street Music (home of Burn N Bush’s Newton Twins, who have worked with multiple award-winning acts), Jessica was asked to promote five summer releases with the company. This was the confirmation Shorty Produkshins was headed in the right direction.

Simultaneously enrolled in Full Sail once again for her first of three Master’s Programs (in Entertainment Business, Internet Marketing, and Media Design), Jessica N. Abraham took Shorty Produkshins and transformed it into a full blown Online Promotions Company. Within that year, she had the opportunity of working with other acts, Non Profit Organizations, colleges, programs, a Social Application for Facebook, a plethora of events and even a recruitment team for models. Shorty Produkshins found itself in demand in not only Orlando, but also Pittsburgh and Atlanta. That was almost 6 years ago.

It is now the end of 2013, and Shorty Produkshins has been home to multiple acts and Producers that have went on to do “bigger and better things.” The company has worked with many celebrities and parties, venues, festivals and events (often a packed house), small businesses and organizations, causes and charities, athletes and Social Networks. The list just goes on and on. Shorty Produkshins is home to multiple subsidiaries, including the successful J. Abraham Consultants (a “24/7 Internet Marketing Consultation by Phone” company). And while the road has not been easy, it is one to be celebrated. The company plans to do just that.

Starting this month and continuing until the end of the year, a new product or service will be released every week in order to benefit those in the Entertainment Business or World of Small Business, because it is known how hard you work and it is much appreciated! Contests and giveaways will also take place, starting at the end of the month and continuing through the new year. Every month, from the twenty-first until the first, Shorty Produkshins offers a “$50 off discount on all graphics.” The month of October, however, marks a month of action, aggression and love for those who work their butts off. A new website, new services, and new content will be released!

Not only will Shorty Produkshins be giving large discounts on services (including Design Strategy, Internet Marketing, Social Branding, Event Marketing, Mobile Marketing and PR), but Shorty Produkshins will also be giving college students the opportunities to jumpstart their careers, gain experience and make a little bit of money, as well! With shifts in technology, the youth is our largest asset. Sharing this concept with Let’s Be Honest (LBHGig.com), a new Social Network that pays the youth to speak their mind, Shorty Produkshins is positive that our future generation has the power to do great things early on and to continue through to “A New Era in Royalty.”

On the net: http://www.shortyprodukshins.com
Twitter: http://www.twitter.com/sp_brand_social
Facebook: http://www.facebook.com/internetmarketingoforlando

Internet Marketing Orlando | Internet Marketing Pittsburgh | SOCIAL BRANDING Worldwide

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The announcement is here! It has been decided that in celebration for Shorty Produkshins 10th year in business that the company will remain dominant in both central bases — Orlando and Pittsburgh — while continuing to service the World! As crazy as this sounds, it has been a difficult decision for owner, Jessica N. Abraham, who has been questioning the need for both locations, as most commerce actually takes place via the web.

The decision to remain local to both Pittsburgh and Orlando Metropolitan Areas came after almost two-years of deep thought and factoring. It is, while often overlooked, important for virtual businesses to have a local base. The reason behind this is for many reasons, including community support, local marketing endeavors, and business operations.

For those who may not know, Shorty Produkshins was once a name give to the company (previously spelled “Shorty Productions“) to yield credibility at a time when the company was merely a dream for artists creating music and seeking to have it be heard. Over the years, the company evolved from a Record Label (with attached Shorty’s Playground Recording Studio) into what is today an Internationally recognized, in-demand Internet Marketing Company. While specializing in Social Branding and Event Marketing to brand’s across the Globe, Shorty Produkshins often services small businesses, Advanced Internet Marketing and Search Engine Tactic,  in Orlando and Pittsburgh. Why discontinue these services now?

In addition to Orlando and Pittsburgh bases, Shorty Produkshins has found itself servicing areas like Atlanta, Memphis, Los Angeles, San Francisco, Detroit, Philadelphia and Las Vegas with Internet Marketing on a pretty regular basis! Does this mean expansion into these areas in the future? The future remains to be said, but “near distant” areas, such as the famous Weather Capital of the World, Punxutawney, and Tampa will also begin feeling the ripple of Shorty Produkshins Internet Marketing wrath!

Interested in becoming part of the process? Contact us today for more details!

 


Internet Marketing Orlando, Mobile Marketing Orlando

Shorty Produkshins officially announces return to homebase — “Internet Marketing Orlando!”

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ORLANDO, FL — Shorty Produkshins officially announces the return to homebase in Orlando, FL set for the month of April 2013. Operating out of Pittsburgh and Punxsutawney, PA, for the 2012 year, had been successful for the brand’s awareness and expansion into areas like Los Angeles, Detroit, Memphis, Las Vegas and furthered expansion into the Greater Atlanta Area. Within this past year, Shorty Produkshins took on projects that allowed this expansion to happen organically, while “branding socially” took precedence.




Shorty Produkshins is an Online Promotions Company, specializing in Social Branding and Event Marketing via Advanced Internet Marketing and SEO tactic. The company has evolved through supply and demand, as well as through industry saturation and the adaptation to the ever changing technology of our generation. Beginning prior to 2003 as a recording studio and independent record label, Shorty Produkshins has become one of the most sought after Internet Marketing companies in the Pittsburgh and Orlando areas, even as the nondisclosable outsource company for multiple marketing firms in those locations.


Owner and visionary, Jessica N. Abraham has built Shorty Produkshins from the ground up and has literally lived, breathed and slept Shorty Produkshins in every stage along the way. In 2012, she was able to put into motion many projects envisioned and tested over the years. In 2013, many of these will be officially released, while some of these are currently available in beta stages. Simultaneously, she operates Shorty Produkshins as a separate entity in executing outside projects for clients and consumers alike.


With the return to the Orlando area, Shorty Produkshins hopes to continue delivering quality servicing on National works and through subsidiary service lines, while working with more niche and community outreach projects. Shorty Produkshins has always strived to help the underdog succeed where barriers to entry may be the issue. Provided there is a budget and quality product or service, Shorty Produkshins can make the impossible possible for a brand. Before temporarily leaving Orlando in 2012, Shorty Produkshins had played a role in the Event Marketing and Branding for multiple Non Profit Organizations in the area, as well as local small businesses and recording acts.


In addition to relocation to Orlando, Shorty Produkshins also announces the re-release of Envisionment Network and EnvisionedTV for businessminded individuals in search of leadership development and networking opportunities set for May 1. Additionally, Shorty Produkshins will be releasing a plethora of products over the year’s span. For release information and announcement of Relationship Advice Lines, a Promotion’s Web, 24/7 Internet Marketing Telephone Consultation, an Internet TV Show, an Arab Women Empowerment Organization and more, one may visit the Youtube Channel for Shorty Produkshins at: http://www.youtube.com/lilshortydrama. For more information on how Shorty Produkshins may help your brand, business, product or event, visit the official website at http://www.shortyprodukshins.com


SITES OF INTEREST:
Follow Shorty Produkshins on Twitter: @SP_Brand_Social
Like Shorty Produkshins on Facebook: http://www.facebook.com/internetmarketingoforlando
Jessica N. Abraham’s Internet Marketing Blog: http://www.jessicanabraham.com


Shorty Produkshins: http://www.shortyprodukshins.com
Jessica Abraham: http://www.jessicaabraham.com

Other Contributions by Jessica N. Abraham

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The previous blogpost announced Jessica N. Abraham’s affiliation with The Examiner. But, we did not make mention of other contributions of interest. That being said, we wanted to bring to your attention two items of importance:

  1. Jessica N. Abraham has been writing for The Associated Content (now Yahoo! Contributor Network) for many years. Previously, she worked under a penname and reported on the world of Entertainment Business, Scams and Shorty Produkshins material. As 2013 dawned, Jessica N. Abraham joined the network under her own name to provide the world with content related to Internet Marketing, Entertainment Business, Shorty Produkshins, Orlando, and Pittsburgh!


  1. Jessica N. Abraham has a blog dedicated to Internet Marketing. The content of this site includes tips, tricks and reviews of Internet Marketing products and services. It also clues you in on exciting new releases in the world of Internet Marketing.


You can find links to these contributions below: