Category Archives: Storytelling

DOUBLE LECTURE | Sabir Bey comes to Orlando Fl to give his first ever FLA lecture! Topics: Civics & The Media

Sabir Bey in Florida, Miami, Jacksonville, daytona, tampa, clearwater, gainesville, fort pierce, fort lauderdale, ocala, orlando, altamonte, law classes, civics, history, moorish divine nation
According to a press release by Shorty Produkshins on July 28, Orlando will be the hub of “Edu-tainment (Entertainment and Education)” in just three weeks! While many will travel to Central Florida for this event, many attendees will witness it live via Cleeng’s Livestream Pay-Per-View integrated platform, made interactive by TheSabirBeyShow.com. This event is sure to “give wings of thought to Global audiences” and to promote “unity and peace” amongst those attending. The latest release gives detailed insight on the upcoming lecture:

“Set for his first ever appearance in the State of Florida, Sabir Bey of The Sabir Bey Show visits Orlando, Florida on August 10, 2014 at Cafe Annie in Downtown. A highly controversial, yet respected ‘teacha’ in the Moorish Community (a term coined by rapper, KRS-One), Sabir Bey has been a pillar of information and enlightenment to a ‘fallen humanity’ in shedding light on history, culture, law, civics and society in hopes of bringing unity and peace to communities around the Globe. It is this type of teaching that he brings to Orlando in the upcoming weeks.

In reflection of his mission, Sabir is planning a much anticipated lecture with the partnership of Shorty Produkshins — ‘an Online Promotions Company specializing in Social Branding and Event Marketing,’ which has also worked as part of The Sabir Bey Show Team from the beginnings on LA Talk Live and also located in Orlando. The team has a lot planned for the live event and the ways that it will be an interactive experience for those that cannot attend.”

In light of the double lecture broadcast a spokesperson for Shorty Produkshins stated that “Features will be made available to these Online attendees to interact as an active audience participant as if they were there in the flesh! We will be holding live Twitter parties, using the hashtags ‘#TheSabirBeyShow,’ ‘#ElementsofHipHop’ and ‘#CriticalRaceTheory’. We will also be integrating Facebook into this Plan of Action. And, last but not least, we will be holding a live chat on TheSabirBeyShow.com chat rooms in celebration of the redesign of the Official site for Sabir Bey and all of his works. It is on the site, also that people may view archives of previous episodes and lectures, as well as buy presale tickets for this event, which offer a free DVD Download alongside purchase.” There are seven DVDs available, ranging from History to Hip Hop and covering topics of Nationality, Prophet Noble Drew Ali, Pan Africanism and more!

Topics of conversation and lecture for August 10th’s event include “Critical Race Theory,” discussing Nationality and the restraints of law through due to “color of law,” as well as on the topic of “The Elements of Hip Hop and Our Responsibility to the Media.” There will also be dinner and drinks available during the lecture with a “True School” intermission of Hip Hop spun by DJ Mo of WPRK FM also in Orlando.

During “Critical Race Theory,” Sabir Bey “wants you to think critically as he explains how ‘Police Brutality’ is actually ‘Terrorism’ and how it is important to ‘know who you are’ when dealing with the law. He explains how we have been labeled with ‘color’ and not Nationality and why it is detrimental to proclaim your Nationality to protect yourself and family from injustices to your human rights.”
Especially important to the Greater Central Florida Area, Sabir Bey will discuss  “Castle Doctrine” and how it conflicts with “Stand Your Ground” laws, which have proven to have different results for different parties, as in the case with Trayvon Martin, as in comparison to other cases later in the year. “He will speak, basically, about how some ‘terrorists’ can get away with MURDER… LITERALLY!” Sabir will also cover and reference Moorish Science and History, as well as Etymology, while explaining “how the media only seems to justify a false image, instigate conflict and influence our society as a whole in a negative fashion with insight on what we can do to change it!”

While the first lecture may seem sharply contrasted with the second one, “The Elements of Hip Hop and Our Responsibility to the Media, he will explain how stereotypes are created, confirmed and manifested due to distributing false content to the media and not realizing that we have the power to create positive imagery within it, hence uplifting our communities and societies therein.

“With authority from the founding fathers of Hip Hop and through The Universal Zulu Nation, Sabir will cover the history of Hip Hop in its purest artform. He will discuss how Hip Hop as a culture is getting a bad name, because those who control the media have power over the perception of the culture… even though what they present as Hip Hop isn’t even hip hop at all! Like all matter, Hip Hop has elements. Leaving out one element is like leaving Hydrogen out of Water. Without Hydrogen, Water is only Oxygen… or air! There are five basic elements that shoot off offspring of each. Knowledge is often the forgotten element!

Sabir speaks on the legacy of Hip Hop and how WE, as media creators, can ensure the perseverance of the culture though the media and what influence we actually have over society and culture. He speaks on the roots of Hip Hop and how it became contaminated, as well as what we can do to fix it!” Those who are involved in the Media and Entertainment Business, or who are simply “Hip Hop Heads,” are strongly encouraged to attend.

To Purchase Presale Tickets:
ORLANDO LECTURES:
http://thesabirbeyshow.com/sabir-bey–critical-race-theory.htm

PPV ANYWHERE IN THE WORLD | CRITICAL RACE THEORY

PPV ANYWHERE IN THE WORLD | THE ELEMENTS OF HIP HOP AND OUR RESPONSIBILITY TO THE MEDIA

 

 

Important information to note:
ABOUT SABIR BEY:
For the last 15 years, Sabir has toured and lectured all over the United States, speaking on the topics of Civics, Law, Health, Spirituality, History, Culture, Society, Nationality, Etymology and even Hip Hop. Starting in radio and venturing into other arenas of the Entertainment Business and Education, he’s produced, made appearances in and even directed in Nationally and Internationally accredited films. He’s been active with The Universal Zulu Nation as the “Minister of Recruitment,” directly under none other than Afrika Bambaataa, himself. And, in Los Angeles, he gives weekly law classes, as well as hosts his own LIVE talk show, providing “Pure Edu-tainment” to viewers and listeners in over 180 countries around the Globe!
____________________________________

ABOUT THE SABIR BEY SHOW:

Tuesdays at 6 PM Est | 3 PM Pst at TheSabirBeyShow.com on LA Talk Live.

“The Sabir Bey Show is ‘Pure EDU-TAINMENT’ tackling issues within the community and on the topics of Law, History, Culture, Politics, Religion, Society, and Health by incorporating TRUE Hip Hop and Urban Music in bringing together a full circle of understanding with current culture and society conflicts. The Sabir Bey Show includes guest appearances by award-winning celebrities and respected elders of the Moorish Nation and Pan Africanism.” The Sabir Bey Show has the mission of bringing “Pure Edu-tainment” to the lives of many by introducing truths, new concepts, current events and History through Entertainment

On The Web: http://www.thesabirbeyshow.com/
Facebook: http://www.facebook.com/thesabirbeyshow
Twitter: http://www.twitter.com/thesabirbeyshow

 

____________________________________

ABOUT SHORTY PRODUKSHINS:
Shorty Produkshins is an Online Promotions Company, specializing in Social Branding and Event Marketing via Advanced Internet Marketing and SEO Tactic. Shorty Produkshins has been in operations for over 10 years and providing quality service to the Entertainment Business, Non Profit Organizations and Small Businesses, as well as Major and Global Brands throughout an array of market places.

One the Web: http://www.shortyprodukshins.com/
Facebook: http://www.facebook.com/intenretmarketingoforlando
Twitter: http://www.twitter.com/sp_brand_social

End of the Month Graphics Sale – $50 Off ALL Graphics for “Branding Social”

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Shorty Produkshins sends a friendly reminder to The World of the ongoing “End of Month Graphics Sale,” which takes place every month from the 21st of the month and up until the very end! Whether you need graphics for album art, branding and/or logo design, Shorty Produkshins can HOOK YOU UP!

 

 

As of October 2013, Shorty Produkshins has incorporated “Design Strategy” as a specialized service, which previously was an additional service related to our in-demand Social Branding Packages. Because we consistently found our design strategies being favored and requested as a side-service on its own, we decided to incorporate it into our servicing list. Because of your love for what we do, we decided to “HOOK IT UP” every month! Come on… Logo Design for only $75?? Where can you beat THAT?! :)

Interested in taking advantage of our monthly design services? Contact us today with PROMO CODE: BRANDSOCIAL21-1 for your design needs!

 


Design Examples: Click Here

Facebook: http://www.facebook.com/internetmarketingoforlando
Twitter: http://www.twitter.com/sp_brand_social
E-mail: info@shortyprodukshins.com
Call us: (407) 683-4141

The rumors you have heard are true! Every month, beginning from the 21st of every month and ending on the first of the next month, Shorty Produkshins is throwing a monthly Graphics sale! The best part is that you will receive $50 Off current graphics specials!

The turn around rate is very short, and you may seek graphics of your desire based on current product specials! Some example prices are as follows:

  • Album Covers — $150
  • Event Flyers — $75 per Side or $125 for BOTH
  • Digital Event Flyers — $75
  • DVD Covers — $125
  • Full Page Advertisements — $75
  • Logo Design — $75

Keep in mind, these deals are only available once a month. Shorty Produkshins still services you with special discounts and rates throughout the month! Next time you need your graphics done with a professional, seek Shorty Produkshins.

 

Happy Birthday, Shorty Produkshins!

 

In the last ten years, we have seen a dramatic shift in the way we do business, use technology and how we view the Entertainment Industry. According to CNN Money, those working from home, both self-employed (usually as an Independent Contractor) and working for an employer, has risen 41% in this decade, alone. Everyone relies on technology to accomplish their work and career goals. They want to work more effectively, have more freedoms and time to spend elsewhere, while achieving the largest ROI margins possible for their employer and towards self-benefit. The Entertainment Industry shares this similar story, simultaneous, with innovative technologies leading to the saturation of Independent Artists and home studios. Like smaller businesses, these artists are gauging expanding fan bases and gaining larger profits than in the past, especially those who were once signed to a “Major” and had to pay everyone else before collecting their own profits.

With such a drastic change in how business is done and how we operate, we see many opportunities for great success. The downside to success, however is that with it comes struggle and opportunity to fail. One must “get with the program” or fall behind. And, quite unfortunately, just “getting with the program” isn’t enough anymore and one must actually strive to stay ahead of the game in order to avoid “just getting by.” Competitors exist. And, so do a million other businesses unrelated to each other. Brand Awareness is a must, and Social Branding is becoming more and more of a necessity than a demand in today’s world. Enter Shorty Produkshins.

Shorty Produkshins is an Online Promotions Company, specializing in Social Branding and Event Marketing via Advanced Internet Marketing and Search Engine Optimization (SEO) tactic. For the past 10 years, Shorty Produkshins has evolved into the brand that it is today through the always-changing trends in industry, technology — and of course — demand. This month marks exactly that. This is the10th-year Anniversary of Shorty Produkshins.

According to Robert Greene, an award-winning author, in his latest book “The Mastery,” it takes us ten years of repetitive practice, research and fine-tuning of one particular subject in order to find mastery in it. This timespan can be increased or decreased based upon intensity, depth and acceleration in the practices and execution of the subject matter. Shorty Produkshins has started from the bottom and knows first hand what each and every one of their clients are facing along the way, no matter the subtle differences due to separate industries.

Shorty Produkshins started in a weird, yet interesting way. In 2001, founder, Jessica N. Abraham, was to implement a passion of hers into a graduation project for High School. Her passion at the time was MUSIC, nothing more and nothing less, as she engaged with it all her life. In preplanning for the project, a CD Demo, she came into understanding that most Record Labels wouldn’t accept unsolicited submissions and take them seriously (if at all). Hence, the birth of “Shorty Productions.” Short Productions was a fictitious name given to a fictitious company that would lend credibility to “LiL Shorty,” otherwise known as Jessica N. Abraham.

This demo brought forth a lot of inspiration, inquiry and success, contrary to the actual “skills” that the artist had. At age 15, she still had a lot of musical training to go through before being impressive to ears. In early 2003, the graduation project and results from distribution were presented in front of a panel. The years in between were spent researching, recording, releasing music Online (before there were means to do so), bringing Brand Awareness to potential and converted fans, networking and seeking honest feedback on the project …all done through early Internet Marketing practices! The outcome was the inspiration to continue this process as an actual lifelong career.

At age 17, Jessica N. Abraham enrolled in a college in Orlando, FL for Recording Arts and the sciences behind it. At the time, Full Sail University was the top college for Recording Arts and “Real World Education” on an International level. Migrating from Pennsylvania to Florida, Jessica soon met others that shared her passion for the Music Business. Some of these people were also students at Full Sail, while others were not. This was the beginning of “Shorty Produkshins” and the first year of business… as an established business… yielding many successful releases overseas in the form of Mixtapes and Compilations.

Over the years, as with any company, there were many milestones and successes. But, there were also challenges. Shorty Produkshins, once an actual record label with a public studio attached (dubbed “Shorty’s Playground” by late-rapper, Demarreo “D-Mo” Matthew), was confronted with a new reality check. While many studios were closing doors, Shorty’s Playground had doing pretty well with a new location in New Kensington, PA and business still taking place in Orlando. The reality, however, was that more and more home studios were popping up all over the place, and the average person doesn’t care about quality. The reality was that it was now a rarity to sell instrumental “beats” for more than $1000, unlike it was in the past. Actually it was more than likely an amount to be less than $100 and 25-50% of that isn’t much considering how much work had to be put in to sell and transfer the rights to this music. People were giving away free music and free beats. And, a plethora of “so-called” producers arose all over.

Jessica N. Abraham, in returning to the drawing board, desperately trying to keep her company successful and in business, decided drastic changes need to be made. Paying attention to the fact that Shorty Produkshins had been in demand for the care they gave to their artists and producers and “side-services” requested by clients, Jessica N. Abraham decided that a majority of this success actually was due to the Internet Marketing and Public Relations-type work executed within the company.

Engaging in a writing project for a subsidiary of Universal Music Group and Murphy Boyz Entertainment, Sand Street Music (home of Burn N Bush’s Newton Twins, who have worked with multiple award-winning acts), Jessica was asked to promote five summer releases with the company. This was the confirmation Shorty Produkshins was headed in the right direction.

Simultaneously enrolled in Full Sail once again for her first of three Master’s Programs (in Entertainment Business, Internet Marketing, and Media Design), Jessica N. Abraham took Shorty Produkshins and transformed it into a full blown Online Promotions Company. Within that year, she had the opportunity of working with other acts, Non Profit Organizations, colleges, programs, a Social Application for Facebook, a plethora of events and even a recruitment team for models. Shorty Produkshins found itself in demand in not only Orlando, but also Pittsburgh and Atlanta. That was almost 6 years ago.

It is now the end of 2013, and Shorty Produkshins has been home to multiple acts and Producers that have went on to do “bigger and better things.” The company has worked with many celebrities and parties, venues, festivals and events (often a packed house), small businesses and organizations, causes and charities, athletes and Social Networks. The list just goes on and on. Shorty Produkshins is home to multiple subsidiaries, including the successful J. Abraham Consultants (a “24/7 Internet Marketing Consultation by Phone” company). And while the road has not been easy, it is one to be celebrated. The company plans to do just that.

Starting this month and continuing until the end of the year, a new product or service will be released every week in order to benefit those in the Entertainment Business or World of Small Business, because it is known how hard you work and it is much appreciated! Contests and giveaways will also take place, starting at the end of the month and continuing through the new year. Every month, from the twenty-first until the first, Shorty Produkshins offers a “$50 off discount on all graphics.” The month of October, however, marks a month of action, aggression and love for those who work their butts off. A new website, new services, and new content will be released!

Not only will Shorty Produkshins be giving large discounts on services (including Design Strategy, Internet Marketing, Social Branding, Event Marketing, Mobile Marketing and PR), but Shorty Produkshins will also be giving college students the opportunities to jumpstart their careers, gain experience and make a little bit of money, as well! With shifts in technology, the youth is our largest asset. Sharing this concept with Let’s Be Honest (LBHGig.com), a new Social Network that pays the youth to speak their mind, Shorty Produkshins is positive that our future generation has the power to do great things early on and to continue through to “A New Era in Royalty.”

On the net: http://www.shortyprodukshins.com
Twitter: http://www.twitter.com/sp_brand_social
Facebook: http://www.facebook.com/internetmarketingoforlando

New Social Network: “Promoting Health & Wellness through Education!” (Video).

Set for Beta Launch in Mid-September, Kenor Internationalgives the Health & Wellness community something to be proud about.

 

Kenor International, Health and Wellness Orlando, Dr Keny F Bastien, Social Network, Shorty Produkshins

“Kenor International: “Promoting Health and Wellness through Education!”

 

Since 1999, Kenor International has been “Promoting Health & Wellness through Education” and bringing hope to the lives of many patients that are told “hope is simply not there.” Kenor’s staff finds this totally unacceptable. It is the mission of this “health information brokerage company” to aid in the self-restoration process of those battling “so-called” incurable illnesses and degenerative diseases. Known Internationally for his successful career in Functional Medicine, Dr. Keny F. Bastien (President and Founder of Kenor International) has decided to expand his practice to multiple regions, including the Internet, to continue this mission, while connecting offices in St. Lucia, Orlando (Altamonte Springs Area), Peru and other various locations.

As we’re seeing a trend in niche Social Networks amongst successful brands, we realize that many are successful and many are not. One niche that has been overlooked, however, is the Health & Wellness demographic. Interestingly enough, the most successful of these niche communities, related to Health and Wellness, are actually very behind the times. And, a lot of these sites carry recycled information that has clearly been “copy/pasted,” while their branding has been implemented poorly, appearing generic to users. This leads to networks with a giant database with only a handful of active users. Furthermore, those users do not visit the site on a daily or even weekly basis!

Kenor International offers a more subtle approach to this demand with a sleek and elegant, yet innovative, design. One look at the web design, and a consumer almost envisions themselves at the flagship Kenor International Health Center in San Sebastien Square II, Altamonte Springs, Florida. While classical music isn’t playing in the background, the site gives a sense of enjoyment and peace that they may feel in the center hosted by Dr. Keny F. Bastien and staff. Peace and serenity can give healing to a stressful day and as information is sought out based on their medical needs. At Kenor, users are not labeled as “members,” because they are truly “family.”

The design of KenorInternational.me is sophisticated and yet caters to the modern day needs of “on-the-go” consumers. Social Media is able to be shared from within the site, including video, photos, and audio, while broadcasting live streams on KenorLive from time to time! KenorLive is available even when no live streams are available through videos of previous broadcasts and clips of Kenor-related information. Here, you are able to catch up on news, educational information, discussions, chats, webinars and more from Kenor International. And, you are also rest assured that “you are not alone,” at such a trying time, with the support of “family,” who are going through similar symptoms, and from those have been cured of those symptoms.

With the site in Beta at early release, “early adopters” will see changes, as they occur, in front of their eyes. They will be able to voice their opinions and give suggestions as to the sites overall direction. This is a “family thing,” and Kenor International (An A+ Accredited Better Business Bureau Affiliate) strives to cater to family!

Overtime, the site will add additional products and features. The site will gain users through Viral and Word of Mouth efforts. Organic Search will also benefit the sites placement in search engines through the uploads and consumption of Social Media Content. Without giving much information on the Internet Marketing tactics of Kenor International, one must be on the lookout, as accounts will be handled through Shorty Produkshins, a company known for their Social Branding and Advanced Internet Marketing Strategy.

Are you a fan of Natural Healing and Healthy Living? Request to be invited to the pre-release of KenorInternational.me today!

Internet Marketing Strategy mends broken hearts and brings couples closer!

Confidential and Private Relationship and Dating Advice, Ingenio, Keen, Niteflirt, Bitwine, LivePerson, LiveAdvice, Ether, Relationships, love, broken heart
Internet Marketing and Social Branding have allowed us to extend our means beyond expected “Barriers of Entry” into the World of Business and Industry. In today’s world, barriers simple do not exist, especially when there is a need that out supplies the overall population. If you can fill a void that is in extreme “need of a fixin’” and watch trends in Social Conversation, you will find that any business will take off like wild fire! Take “LOVE” for example. This word is used in about a million-and-one conversations just around the net itself. How many times do people speak on this topic on a regular basis outside of social networks?

 

In analyzing this topic more, Jessica N. Abraham came up with a solution. “You see, most people are either heartbroken, very intrigued by someone special, trying to keep a relationship alive or trying to find ways to keep their relationship together. Many would like someone special in their life but have become discouraged by it. Others are too shy to approach those who have grasped their interests and wouldn’t know the first thing about dating but would like to. The rest are trying to come up with ways to better please their lover, where they may otherwise ‘come up short.’ For years, I have been helping friends, family and those that have been passed in my direction for advice in the areas of Relationships and Dating. Many times, the conversation becomes very complex, and I am here to analyze and help to help better the situation.”

Confidential and Private Relationship and Dating Advice, Ingenio, Keen, Niteflirt, Bitwine, LivePerson, LiveAdvice, Ether, Relationships, love, broken heart, candy heart, unbreak me

Through years of providing free advice to those in need,Jessica N. Abraham, already A 24/7 Internet Marketing Consultant, decided to open her phone lines to allow “24/7 Relationship and Dating Advice by Phone.” She started UnbreakMyHeart.me to point the heartbroken and insecure in the direction of her “private telephone and text chat advice line.” UnbreakMyHeart.me’s servicing is powered by Ingenio, who is owned byAT&T and Yellow Pages and was recently acquired by an investment firm in San Francisco. Ingenio is a sister brand of Keen.comEther.com and LiveAdvice.com. These sites are all responsible for providing quality service to those in need of consultation, advice and coaching in areas of interest, including Business, Love, Friendship, Industry and more! Through Ingenio, Jessica is able to offer first time callers with three free minutes in order to try her services with no strings attached!

There are many ways that Jessica N. Abraham has learned to bring awareness to her new venture through Internet Marketing and Social Branding. “I have an Online Promotions Company that actually specializes in Social Branding and Event Marketing via Advanced Internet Marketing and SEO tactic. Through over 10 years of experience — and we are now in our tenth year — we have learned many tricks of the trade. In keeping ethical through our approach, we enter social conversation — often giving free advice, create Social Media, have “LIKE” and Twitter pages, blog on and off site, use SEO tactic and more! When it comes to Relationship Advice, however, people often seek YOU out, because they have no one else to turn to!”

Currently, Jessica Abraham holds a strong hold on position through Ingenio’s adviser platform due to quality servicing and holds a 5-star ranking amongst her clientele. Many of these individuals have become regulars. Thus far, she has brought together many happy couples, helped a few people get out and over bad relationships and heartbreaks, brought married couples closer and instilled self-confidence within most of her callers.

“When things are going right, you most likely won’t hear from a regular for a while. But, for me, there are 6.67 billion other people in the world and my goal is to actually make someone a happier person in love. And, I will continue to use Internet Marketing as my means of reaching out to those people in need, who are often to scared to ask for help or openly speak with those they know. Because these services are private, I will never know the location, personal information or even name of these individuals unless they tell me. I think they feel more secure and able to open up because of this.”

Need Relationship and Dating Advice? Try UnbreakMyHeart today, and get three free minutes to try the service!

Confidential and Private Relationship and Dating Advice, Ingenio, Keen, Niteflirt, Bitwine, LivePerson, LiveAdvice, Ether, Relationships, love, broken heart, testimonials, feedback

Internet Marketing Orlando | Internet Marketing Pittsburgh | SOCIAL BRANDING Worldwide

internet Marketing pittsburgh, internet marketing orlando, internet marketing atlanta, internet marketing, internet marketing memphis, los angeles, philadelphia, central florida, social branding, event marketing, seo, search engine optimization

The announcement is here! It has been decided that in celebration for Shorty Produkshins 10th year in business that the company will remain dominant in both central bases — Orlando and Pittsburgh — while continuing to service the World! As crazy as this sounds, it has been a difficult decision for owner, Jessica N. Abraham, who has been questioning the need for both locations, as most commerce actually takes place via the web.

The decision to remain local to both Pittsburgh and Orlando Metropolitan Areas came after almost two-years of deep thought and factoring. It is, while often overlooked, important for virtual businesses to have a local base. The reason behind this is for many reasons, including community support, local marketing endeavors, and business operations.

For those who may not know, Shorty Produkshins was once a name give to the company (previously spelled “Shorty Productions“) to yield credibility at a time when the company was merely a dream for artists creating music and seeking to have it be heard. Over the years, the company evolved from a Record Label (with attached Shorty’s Playground Recording Studio) into what is today an Internationally recognized, in-demand Internet Marketing Company. While specializing in Social Branding and Event Marketing to brand’s across the Globe, Shorty Produkshins often services small businesses, Advanced Internet Marketing and Search Engine Tactic,  in Orlando and Pittsburgh. Why discontinue these services now?

In addition to Orlando and Pittsburgh bases, Shorty Produkshins has found itself servicing areas like Atlanta, Memphis, Los Angeles, San Francisco, Detroit, Philadelphia and Las Vegas with Internet Marketing on a pretty regular basis! Does this mean expansion into these areas in the future? The future remains to be said, but “near distant” areas, such as the famous Weather Capital of the World, Punxutawney, and Tampa will also begin feeling the ripple of Shorty Produkshins Internet Marketing wrath!

Interested in becoming part of the process? Contact us today for more details!

 


Internet Marketing Orlando, Mobile Marketing Orlando

Internet Marketing with BrandYOU: What can implementation mean to me?

internet marketing orlando, internet marketing pittsburgh, social branding, event marketing, brandyou, branding
A few days ago, an article was released speaking on the topic of Social Branding and Internet Marketing’s importance in Web 3.0 and how many businesses, according to a current analysis report, are yet to pay it serious attention. They refuse to place higher budgets on the table in the name of Internet Marketing and Social Branding, in general, let alone as separate items of coverage. While Social Branding is Internet Marketing, each classification can be broken down into smaller sciences. Many of these sciences will actually cut costs for the management end of business budgets and triple ROIs directly.

If you haven’t seen these articles, catch up with them below:
The Report

In the review of this information, it is imperative to remind businesses (and even individual business persons) about the “Power of the Brand.” This is what can make or break a business or individual. This is what you have worked your whole life to build. It’s the value others place in your brand. This is BrandYOU.

BrandYOU! Yes, this is a very important topic. This topic is often covered on blogs, periodicals, books, educational learning centers, and at business seminars. This topic is the most important one that can be covered, because any action made in the name of a brand is building the character in the minds of the audiences of that brand. Still, people ignore the importance of BrandYOU or creating a positive persona for a brand (if a business).

Whether a representative of a brand or in being the actual the brand itself, BRANDYOU can play a major part in your success… “strike that, erase it.” It WILL play THE major role in your lasting success. It will set your brand aside from competition, because BrandYOU isn’t just about Branding. It’s about individualism and unique value propositions between brand and consumer. It’s about quality and integrity. It’s one of the most organic ways of marketing your brand Online and off.

While, it doesn’t even have anything specifically to do with Internet Marketing, it can hold powerful results via Social Interaction (reviews, testimonials, statuses, social conversation, etc.). And, that is the problem. People think that indirect or slight correlations are no correlation at all. It’s a concept that seems to be common sense, but some just don’t understand it. Understanding the truth is the greatest thing that could ever happen! That is why it is so important to understand BrandYOU inside and out.

Have you ever heard that you need to eat, sleep and dream your business in order to see it take form and thrive? Have you ever considered the fact that YOU are a business? After all, don’t you file taxes? Do you file as an individual, independent contractor, sole proprietor or board member? If you said yes, then technically you just proved that you ARE a business, whether you use your own entity, fictitious name or work for someone else’s brand.

The truth is, all of these are brands, And the truth is, you are getting paid to represent that brand… even if you are a “relation” of that brand. Consider yourself extended family, a friend, significant other or whatever. Because you represent that brand (if you aren’t the specific brand), you are an important person in the “life” of that brand as a persona — or fictitious person.  As a matter of fact, you are responsible to pay taxes due to your relationship to the brand.  The brand’s “corporation” tax is taxed as an individual, because that brand is alive — it acts as an embodiment on its own! Isn’t THAT interesting? So, wouldn’t it be in your best interest to keep THOSE interests at the ultimate peak high point at all times? After all, YOU are investing so much time into the brand and then paying taxes on that time that can never be replaced.

In considering this scenario, one should remember a few things about businesses:

  1. First impressions are everything.
  2. Quality customer service needs to be maintained.
  3. Reviews and Testimonials can sway the opinions of those who seek to know about a POTENTIAL service provider.
  4. Competitors exist and work against competitor brands.
  5. What will you do to protect your brand? What will you do to keep the reputation of the brand satisfactory to clients and community?

The obvious first step in BrandYou is always to be on your best behaviour. This doesn’t mean that you can’t show your opinion. But, it means to act upon how you would like to be perceived. If your brand represents THIS, then you can display THIS in your actions. I had a conversation with another business owner recently. The conversation was based around her recent activity on Facebook. She tried to apologize for the “recent racy content.” What she didn’t realize, however, that showing a public interest in a subject based upon her role in the community of her target audience will actually allow her brand to be received as a trustworthy persona and build a lasting brand loyalty that will lead to a long enduring tenure of that brand.

It basically all boils down to this: CATER TO YOUR AUDIENCES. If you want to be perceived as an individual for hire, then portray the ideal characteristics of the ultimate employee. If you are a business, tend to your community of followers and those that you want to target in “giving them what they want” and do not give them a reason to think otherwise. This means to be consistent, persistent and show interest in that particular characteristic.

So, how should you begin to structure your “BrandYOU?” Think of a respectable business person, public figure or entertainer. They all have something about them that stands out, correct? This is something that is overemphasized in creating a character perception of them. This is something that will hold distinct in setting them aside from competition. Now, look at those characteristics that aren’t “front row and center” in their persona. These characteristics do not conflict with the public perception of that brand. Contradictory elements will keep that brand from being accepted, in turn they will more than likely remain unsuccessful.

Next, Think of a recording artist that may be perceived as a “thug” or a “boss.” To find out that they were once on the opposite side of the law and never really this “thug” or “boss,” we change our persona of that artist. It just seems fake. True fans will stay loyal. Those are those who really have learned to love the brand’s product and really could care less. But, others have lost respect for that artist. This leads to lower ROIs and less money in our bank accounts. If a Brand Story had originally been formed to related the two “roles” this brand partook in previous to success in the industry, respect may have been gained and inspiration may have been enstilled in audiences. Positive impact on community and definite respect  would be gained, in addition to higher ROIs for that brand. It’s all about planning and integrity along the way.

Keeping realism within the character of a brand or YOU as an individual (BrandYou) and implementing the archetype you have selected for it, you will keep anyone from doubting your mission, vision or even track record. You may even, in such a case as previously stated, created inspiration and influenced positivity in those who look to your brand for value. Which means, more often what you say will be taken at face value, respected and believed. If you go slightly off track, we know something is wrong. If you go “left” in your action, we start speculating, assuming and looking for discrepancy in ALL actions and statements made by your brand. Your brand will see negative reaction in the process.

It all really boils down to the ethics of your brand, professionalism and catering to your audiences. As long as you can be perceived as professional, you are entitled to your opinion. If you feel you will offend someone, start by giving a disclosure and allowing them to understand your point or opinion… how you have gotten to this ideal or interest. If it is a fellow business person, they more than likely will understand already. As a matter of fact, they may reach out to you in liasing to these markets in cross promotion or future campaigns. They may just send you business or point you in the direction of that business, especially since you may not be competition due to the catering of different audience types. Stay true to yourself, your brand, and consistency — Online and off.

In the case of Internet Marketing in relationship to BrandYOU, one can excel tremendously. Niche Markets can be targeted and “owned.” Negative reactions to a brand can be combated without any further questions asked. Positive influence can be “watermarked” into consumers minds and agendas. Conversation can influence campaigns organically. Everyone wants to be “friends” with your brand and will tell friends and family about their “new friend.” BrandYOU on the net will bring a dull presence life… and even the life of the party! That being said, let your ROIs gain immediate impact and implement BrandYOU today!