Tag Archives: Product Review

Increase sales, awareness and participation through Mobile Marketing.

by | on December 19, 2012

Shorty Produkshins has partnered up with Trumpia!Multi Channel marketing, mobile marketing, internet marketing pittsburgh, internet marketing orlando, internet marketing atlanta, jessica abraham

Sign up today for a FREE 30-Day Trial and receive double the benefits by using Promo Code: BRANDSOCIAL

 

It is projected that mobile will be nearly the number one means of Internet connection in 2013. Whether a mobile phone or a tablet device, it is expected that top companies alone will be spending $4.6 Billion dollars in just Mobile Marketing alone. Previously, it is estimated that top companies, combined with small businesses, have only put .9% of their stock into mobile marketing, while nearly 16% of all 4 Billion global users show conversions through Mobile Marketing. The interesting fact in this equation is that a majority of these people will never and have never seen any form of Mobile Marketing ever, can you imagine if they have? “Jumping on the bandwagon” now might not be a bad thing, at least before Mobile Marketing becomes overly saturated like MySpace and now Facebook is becoming.

Truthfully, Internet Marketing will always live on, as long as we are “always connected.” Social Branding will always be around, as long as digital products can be shared and consumed and people feel the need for a personal connection with their most beloved brands. And, Events will always need marketed as long as people are looking for something to do. So, let’s bring all of these elements together as one into an action plan.

I have recently partnered with Trumpia. I have been using them for a while now and think they are an excellent choice for any size business or brand. They have high profile products and plans, as well as ones set for low budgets, starting at $25 a month!

Let me interject on the topic of Trumpia before going into detail about this Mobile Marketing.

If you sign up today for a free 30-day trial (which can be cancelled before the month is up), you will get all kinds of benefits from the company that I am sure you will grow to love! But, the best part is that whatever you are getting, you are getting double that because I know you are going to use the promo code: BRANDSOCIAL. :) My special little treat to you… NOW, back to the regularly scheduled post.

Why do I support what Trumpia is doing? What do I even like about their platform? Why do I continue using it?

I don’t know if you guys remember (and I think I even posted about this brand one time) SayNow.com. This company was acquired by Google and no longer alive. Soulja Boy was one to make it famous due to his “Kiss Me Through The Phone” song. Basically, if you called or text that number, you were automatically made part of the SayNow Network. You could cancel at any time. But, you could expect BRAND updates via text, voice, e-mail and so on. Picture messages and videos could be traded. Live calls and voice messages could be connected and so much more.

To me, Trumpia is the “grown up” version of SayNow with very beneficial features for businesses (large and small), venues, events, doctors offices, schools, artists, studios, actors, authors and more! There are data collection features that prove very invaluable to a brand. Personalization is present and even reaches consumers on a very personal level!

Short codes are given for simple text campaigns, as well as QR (Quick Response) Codes. There are apps and widgets available to users. Coupons can be sent to brand loyalists, along with e-Card options (for Viral efforts). Appointments can also be set and reminded of through the platform. These are only a few of the reasons I am loving Trumpia in all of its glory!

Can you see now how a business professional could take advantage of this option? Now, let me get back to Mobile Marketing. Mobile Marketing allows for instant access in private. Individuals have been clocked to check their cell phones for text messages every three minutes. They do this out of fear that they have missed a text, double checking before and after gaming, out of boredom, while answering and sending other texts, and in between app usage — including Social Networks! To be blunt, “hit them where it counts.” That’s the mission! that’s the goal! That’s what will take a brand to conversion!

For a full Mobile Marketing campaign to see success in maturation, there are other things that can be done by a firm or agency, like Shorty Produkshins, that will treat your Mobile Marketing efforts as if they were the only option, knowing that there are indeed other options out there. Treating Mobile Marketing as an Internet Marketing campaign with Mobile Targets, app creation, mobile advertisements, mobile sites and more are only the beginning. We have to paint the picture for the brand. We have to BRAND the brand. Branding it socially has just now became more personal and the user is always “DIRECTLY connected” to a brand!

Consumers and brands are always within reach. Constant-but-not-spammy contact is available to engage consumers in conversation. Brands can poll the consumers directly and know who THEY are specifically. By doing this, less money can be spent on research, as consumers tend to answer “more truthfully” in private, especially on personal mobile devices! By knowing what your consumer wants and needs, you are able to cater to them specifically and give them EXACTLY what they desire. You listened to them. They will never forget it. Loyalty, virallity and Word of Mouth has now been set into motion!

Multi Channel marketing, mobile marketing, internet marketing pittsburgh, internet marketing orlando, internet marketing atlanta, jessica abraham

This entry was posted in 24/7 Internet Marketing Telephone Consultant, Brand Persona, Campaign Marketing, Career Advice, Contests, Digital Marketing, Empower Network, Entertainment Business, Envisionment Network, Event Marketing, Giveaways, In Review, Internet Marketing Blog, Internet Marketing Orlando, Internet Marketing Pittsburgh, J. Abraham Consultants, Marketing, Media, Mobile Commerce, Mobile Marketing, Mutli-Channel Marketing, Partnership, SEO, Shorty Produkshins, Social Branding, Social Media, Trumpia, Viral Marketing, Word of Mouth Marketing

SPRUZ for Social Networks: Why I love them so much!

SPRUZ for Social Networks: Why I love them so much!

by | on December 4, 2012

Hello, World (pun to WordPress)! I am back at it with a new blog! As many of you SHOULD know, I own a company called “Shorty Produkshins.” What we do is related to the Internet Marketing worlds of Social Branding and Event Marketing. In this world, the keyword is “SOCIAL.” I find myself building many social networks and sites that mimic social networks but have a more controlled environment. I have used many different open source platforms, some too basic and some too complex and superfluous for what actually needs done.

Interestingly, I work with clients on their budgets and the budget may allow room for premium memberships and structures that have support teams behind them and more complexities that take limited timeframes to complete (minus reaching the objective through research, development, creation and implementation). So, yes, sometimes I use sites like Ning, Grou.ps, the late-Grouply and now Spruz!

What I like about these is the fact that I HATE web design. But, I have some talent in that area, so I don’t turn down business when I get a special request. I can use predesigned layouts and then EDIT it to my OWN liking. I can add my own graphics and fonts, as well as structure. I will admit, I haven’t used WordPress for anything more than this blog. I am sure I could learn it, but I have no time between the 9 companies and side hustles. And, I refuse to buy templates for things that I can do myself!

When dealing with sites like Spruz, you can do what you want pretty much. You can turn off functions for the public, you can have THEM charge monthly subscription fees FOR YOU, you can customize all day long or not at all. That is up to you. I like it, because of these reasons and more! When designing a Social Network, I can implement so much into a site that will work greatly for SEO efforts and make a basic site grow into a complex site that will keep people returning for more. I can also take the site and pass it off to the client for future customization once my services are no longer needed, and they will understand it much easier than they would through coded data.

Spruz is really a great tool in social networks. Once you connect your domain, it automatically updates links for you. You will notice the ease in adding modules and html elements, and the best part yet is that you can add your own scripts. While most of these platforms allow for the editing of the CSS and templates, they are very restricted as to exactly what else can be done with those sites. Spruz allows so much customization that I almost wish there wasn’t a monthly fee, or I might just use them to create a plethora of sites! While the monthly fee is very low, owning 48 plus sites like I do will equate to very a very high bill once added up! But, did I mention, for the performance and all, SPRUZ IS THE CHEAPEST PLATFORM EVER!!!!!!!!!!!!!

By the way, starting off with a page on an already established network is GREAT for SEO!  By using a paid account, Google understands that your page is not spam and is a niche product. It is also attached to an authority website by default. How awesome is that? Give it some serious thought for future reference!

This entry was posted in Arab Women Empowered (A.W.E.), Campaign Marketing, Design, Empowerment, Entertainment Business, Envisionment Network, Event Marketing, Grou.PS, Grouply Alternative, In Review, Internet Marketing Blog, Internet Marketing Orlando, Internet Marketing Pittsburgh, J. Abraham Consultants, Ning, Royalty Connected, SEO, Shorty Produkshins, Social Branding, Social Media, Social Networks, Sp2, Spruz